Artificial intelligence in marketing: friend or foe of sustainable consumption?

Thumbnail Image
Files
Hermann2021_Article_ArtificialIntelligenceInMarket.pdf(236.08 KB)
Date
2021
Authors
Volume
38
Issue
Journal
AI & SOCIETY
Series Titel
Book Title
Publisher
London : Springer
Link to publishers version
https://doi.org/10.1007/s00146-021-01227-8
Abstract

[No abstract available]

Description
Keywords
URI
https://oa.tib.eu/renate/handle/123456789/7921
 https://doi.org/10.34657/6962
Citation
Hermann, E. (2021). Artificial intelligence in marketing: friend or foe of sustainable consumption? (London : Springer). London : Springer. https://doi.org//10.1007/s00146-021-01227-8
Collections
Informatik
License
CC BY 4.0 Unported
https://creativecommons.org/licenses/by/4.0/